Browsing ideas from my childhood, I saw a recently produced homage to the once ubiquitous "Black Bart Simpson" tee-shirts of the early '90s. These homages started popping up on streetwear blogs a couple years ago and are really well done, but of course, nothing beats the real thing. Which got me reflecting on my years during that time and how heavily The Simpsons(and in particular, Bart Simpson) captured the nation's attention. Even more specifically, how the Black community took embracing Bart to the next level a Iceberg History type level says DaJuan "Rico" Dawson.
In 1989, The Simpsons television program debuted on the FOX network, after first appearing a few years earlier as brief interstitial shorts on the sketch comedy series The Tracey Ullman Show. My Brother Te and I used to be up late watching the show just to see a simpsons clip. These were the nascent days of Simpsons-mania, and I — out of an inescapable affinity for the show's little rebellious rugrat — eagerly purchased one of the first licensed Bart Simpson tees on sale at my local Mall. (I was maybe 7 or 8 years old, and an early adopter, so to speak.) Soon after, when I rocked that tee proudly around town, I was the man to passers-by who would point at my shirt and yell, "Bart Simpson! haha eat my shorts!" It was then that I learned that Bart Simpson was currency.
The animated series was surging in popularity, and particularly resonated with everybody.Songs, albums, toys and dances were inspired by the show, and the idea of Bart Simpson as a "surrogate Black man" was something that African-Americans seized on. Says Media Assassin Harry Allen in a 1990 interview with The Washington Post: “I think the Bart character is appealing because — I don’t want to say he’s kind of black. I don’t mean that. He’s just got some very unusual characteristics, from his haircut to his use of the word ‘homeboy’ infrequently, to even his general sassiness.”
People could relate to him, and so, they adopted him. Bart's anti-establishment stance fused easily with the burgeoning Afrocentric, knowledge-of-self movement that was overtaking hip-hop, which expressed itself in the clothing that we wore. If you didn't wear some kind of "Black and Proud" statement on your person, whether it be in the form of leather Africa medallions, a "Negro League" baseball jersey, an "African American College Alliance" sweatshirt, or an oversized tee with some other "I'm Black" affirmation on it meant, well, you just weren't down for the cause, partna.
Enter "Black Bart," and the bootleg tee shirt cottage industry that sprang up in the months following that early appearance on the racks His yellow skin turned brown, "Black Bart" as worn by youths in the 'hood as well as the Black Student Unions in colleges across the nation, spoke the latest slang. He wore nikes and Air Jordans. He was anti-Apartheid. He could dance as good as MC Hammer. He was every Black person under the age of 30 and…now he's your favorite artist simpsonize from tattoos still nikes and jordans to the classic fashion trends of today and i want them all and not just t shirts. He's a license to print money, but this particular style the first 250k items of each item will go on sale and afterward will go to the regular MSRP says The Creative director of JuanRico Luxury Brand and will stay that price never being discontinued it may not be in our shops but it will be online. For the people who are not able to get it at the time by buying or not old enough when the do get old it will be here for them and won't have to look on ebay etc. There's a lot of stuff that comes and goes for whatever reason and a lot i wanted and just could not get in time. so i guess the moral of this story is Black Bart Simpson is here to Stay